Wednesday, March 26, 2014

Logo Of BMW

     Logo Of  BMW :-          

                            BMW means ( Bayerische Motoren Werke AG - Bavarian Motor Works ) logo represents white propeller blades against a blue sky. It reflects the origins of BMW as a manufacturer of the military aircraft engines.




                       The BMW logo might also have its blue and white cases because of its Bavarian origin - the colors of the Bavarian flag are blue and white cases

                       A lot of logos nowadays have just meaningless symbols, many designers forget that symbol should have meaning and background connected to the company (website, event, organization)



                         The true meaning of the ‘sky blue and white quartered’ BMW logo is the most controversial issue of the company. According to Dr. Florian Triebel, Executive Board Member of BMW AG, “There are two traditions concerning the significance of the BMW logo and trademark, offering two different interpretations of its sky blue and white fields. One interpretation points to a rotating propeller. 

                         The BMW logo consists of a thick black ring encircled by a silver lining. The letters ‘BMW’ are inscribed in a non-serif font in the top half of the black ring.  The gap within the ring is divided into four equal alternative blue and white quarters. The BMW logo, commonly known as "roundel", was created and registered in 1917. The created logo design is remarkably simple and projects an identity that is smart, clear, sporty and image-conscious. It is one of the most distinctive logo designs in the world, speaking highly of a brand-led company. The 1929 Dixi was the first vehicle to carry the famous BMW logo. The BMW logo has been altered very rarely and minutely and has maintained its original look throughout the company's history. Here are some of the logos that have been used since 1917.
thnxxx :)
                       

1 comment:

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